It is important that companies should have established rules for email writing. In today's business world, a large amount of communication is handled via email which is sent to different parts of the world. Hence Email writing training plays an important part in managerial training programs.
Many companies send email replies late or not at all, or send replies that do not actually answer the questions asked. If your company is able to deal professionally with email, it will contribute greatly to giving you the competitive edge. Moreover by educating employees as to what can and cannot be said in an email, you can protect your company from irate customers and awkward liability issues.
Effective business writing has been proven to have a direct impact on productivity. A Pitney Bowes study concluded that the average office worker on a daily basis sends and receives: 36 email messages; 52 phone messages; 36 pieces of old-fashioned regular mail; 14 faxes; and eight pager messages. Many of these forms of communication were not even available a few years ago. Technology is progressing so fast that it takes all we can do to keep up with the latest gadgets.
"By requiring employees to use appropriate, businesslike language in all electronic communications, employers can limit their liability risks and improve the overall effectiveness of the organization's e-mail and Internet copy in the process."
- Excerpt from 'Writing Effective E-mail', by Nancy Flynn and Tom Flynn.
Below are listed some of the important components of the Email Writing Program conducted by MMM Training Solutions:
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